Digital Marketing in 2023
Keeping up with digital marketing trends may be difficult, especially given how quickly and frequently the environment is changing. There are a number of emerging global trends that Businesses should be aware of: 1. User-generated content: This type of content is unique and brand-specific and is created by customers rather than brands. Unboxing videos, cosmetic […]
The AI Revolution – Opportunities for Businesses
In recent years, the digital marketing landscape has experienced a massive transformation, thanks mainly to the widespread adoption of Artificial Intelligence (AI) technologies. Employing the use of AI tools can make the digital marketing process more efficient and effective in reaching customers. AI copywriting tools, for example, can generate copy for websites and social media […]
